Cookie Policy

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Luxra Travel GmbH (“Luxra”, “we”, “us”, or “our”) uses cookies and similar tracking technologies on luxratravel.com to improve your experience, analyze traffic, and personalize content.

This Cookie Policy explains what cookies are, how we use them, and how you can manage your preferences.

By continuing to browse our site, you agree to the use of cookies as described below (unless you adjust your settings)

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help the site function properly and provide us with information to improve performance and user experience.

We use:

• First-party cookies (set by Luxra)

• Third-party cookies (set by external providers like Google, Facebook, etc.)

Cookies may be:

• Session cookies (deleted when you close your browser)

• Persistent cookies (remain until expired or deleted manually)

2. Types of Cookies We Use

a) Strictly Necessary Cookies (Required)

These cookies are essential for Luxra Travel to function.

They enable features such as:

• Secure logins

• Booking management

• User account functionality

• Partner dashboard authentication

• Form submissions

These cannot be disabled.

b) Functional Cookies

Used to improve your experience, such as:

• Remembering your preferences

• Saving selected currency (CHF / EUR)

• Language settings

• Display options

Disabling these may limit some functionality.

c) Performance & Analytics Cookies

These help us understand how you use the site so we can improve it.
Examples:

• Google Analytics

• Hotjar (optional)

• Server performance tracking

We collect anonymized statistics such as:

• Pages visited

• Time on site

• User navigation flows

• Device type

You can disable these cookies at any time.

d) Advertising & Marketing Cookies

Used for:

• Retargeting ads

• Measuring campaign performance

• Personalizing offers

• Showing relevant travel content

Examples:

• Google Ads

• Meta/Facebook Pixel

• TikTok Pixel (if enabled)

These are only activated after you give consent.

3. Cookies We Typically Use

Below is a sample list (actual cookies may update):

Essential Cookies

Marketing Cookies

Analytics Cookies

4. Third-Party Cookies

We use third-party tools that may set cookies on your device:

• Google Analytics

• Google Ads

• Facebook/Meta

• TikTok

• Stripe or PayPal payment cookies

• Cloudflare or hosting security cookies

We ensure these providers comply with GDPR standards

5. How You Can Manage Cookies

a) Via Our Cookie Banner

When you first visit the site, you will see a banner where you can:

• Accept all cookies

• Reject non-essential cookies

• Manage individual preferences

You can update these settings at any time via the “Cookie Settings” link in the footer.

b) Via Your Browser

You can block or delete cookies in your browser settings:

• Chrome

• Safari

• Firefox

• Edge

Note: Blocking essential cookies may break parts of the site.

6. Legal Basis for Processing Cookies

Under GDPR, Luxra uses:

• Legitimate interest → for strictly necessary cookies

• Consent → for analytics, functional, and marketing cookies

You may withdraw your consent at any time.

7. Data Retention

Cookies remain active until:

• They expire naturally, or

• You delete them, or

• You change your preferences

Tracking data used for analytics is anonymized whenever possible.

8. Updates to This Policy

We may update this Cookie Policy periodically.
All changes will be published on this page with the updated date.

9. Contact Us

For questions about this Cookie Policy or your privacy rights:

Luxra Travel GmbH
Website: https://luxratravel.com